The time of year has come where people are wrapping up their 2024 lives and recapping on the memories they have made. Because music is such a huge part of people’s lives, Spotify, a popular music streaming service, came out with Spotify Wrapped grabbing the attention of millions across their platform. This program essentially is run by a gathering of the listener’s personal taste in music throughout a year.
Spotify Wrapped launched in 2015 calling it a Year in Music feature. Later in 2016, it was rebranded to Spotify Wrapped. The platform has expanded to many different features over the years such as listeners’ music aura or their music astrological signs. Throughout the years there has also been controversy over the platform’s choices such as not providing listeners with their top music genres or top music albums. This has caused many people to switch music platforms just to see how a year has been wrapped up by their preference in music.
Although the anticipated wait has come to an end, coming out on December fourth, 2024, Spotify listeners have wondered what went different this year. There are a lot of listeners that are happy with their Spotify Wrapped while others are backlashing the company’s way of going about it. This year Spotify Wrapped didn’t use specific genres for people’s taste in music like they have done in the past. Instead listeners were given micro-genres called a “music evolution” list. For example, the most popular micro-genre was “Pink Pilates Princess” consisting of listeners who most listened to artists such as Charlie XCX, Sabrina Carpenter, or Chappell Roan.
Something new in this year’s Spotify Wrapped is the AI-Generated Podcasts. Spotify has recently partnered with Google and transformed data into creating artificial intelligence podcasts. Although this seemed like an innovative idea, the hate for it keeps growing. The voice mimics one of a human and spits out words that are completely lifeless. Podcasts are meant to be filled with a person’s personality or however they want to shape their podcast in their own desired way. Instead the AI-Generated Podcasts are lacking empathy and feeling of wanting to listen on the Spotify platform.
Because Spotify has unwillingly created memes across their board, the attention it’s receiving is not always negative. Many users find these memes to be entertaining and gain more attention towards the platform in the end. Spotify has created so many useful sources and although a lot of people are not intrigued by it, some listeners are happy with their results. Unwrapping your year is so important to get ready for the new spotify season and people around the world are anticipating for next year.
